Misys

Misys Launches Software Solutions to Improve Mobile Banking

November 14, 2024         By: Athanasios Koufis

Banking software provider, Misys, has launched its FusionBanking mobile and digital channels solutions in the U.S. market.

Misys offers a broad selection of software solutions, which can cover all financial software requirements, locally and globally. Misys’ award-winning mobile and online banking applications, based on a Software-as-a-Service (SaaS) model, are known for their customizable interfaces and advanced sales capabilities.

According to recent studies, 54 percent of the total U.S. population owns a smartphone, and banks are unable to keep up: only 1.1 percent of banks’ sales are made through mobiles.

As Rick Salk, Regional Director of Misys in North America, states, mobile banking poses a contemporary challenge for customer acquisition. It is a brand new field, in which challenger banks with simpler infrastructure are favored over larger financial institutions that lack speed and ease of use.

Misys’ software product is a suite of digital banking apps, pre-integrated with core banking systems, which allows banks to utilize new banking applications with agility.

Without overhauling core systems, customer-centric profit drivers can be rapidly implemented, through front-end applications and channels. Misys FusionBanking Essence Digital provides customers with ‘on target’ product recommendations directly and interactively, using intelligent marketing analysis. This results in greater revenue, and enhances the bank’s role as an advisor, thereby raising customer trust and loyalty.

Misys’ SaaS delivery aims to be the software solution that banks need to remain relevant in today’s digital market, in a financially sustainable, pay-as-you-go model. By using FusionBanking Essence Digital, banks can quickly implement features, such as remote deposit capture.

Misys’ software also provides faster delivery through pre-configured implementation, and advanced sales enablement features, which offer customized financial management. These features increase banks’ ability to cross-sell and create new revenue streams. FusionBanking Essence Digital allows banks to create a unique customer experience, keeping up with e-commerce innovators.