Newegg Offers Visa Checkout for Seamless Checkout Experience

Newegg, a California-based online retailer of computer hardware and software, has added Visa Checkout for desktop and mobile users, providing more payment options to consumers for a seamless checkout process.

Visa Checkout is an important component of Newegg’s mobile wallet solution, joining Google Wallet on Android and iOS, said Soren Mills, chief marketing officer at Newegg North America, Los Angeles.

Aside from a more seamless experience, the addition of Visa Checkout also seeks to reduce shopping cart abandonment and increase conversion potential.

“Newegg’s implementation of Visa Checkout aims to offer more diverse one-click payment options to customers,” said Nathalie Reinelt, an industry analyst with the Aite Group, Phoenix. “Not everyone has a PayPal account, so Visa customers can now set up their payment credentials through Visa Checkout to have a better frictionless online shopping experience.”

Visa Checkout stores credit card information online allowing e-payments to be made on merchants’ website. Visa’s newest offering also allows users to store multiple cards from several vendors.

To encourage more users to try the new technology, Newegg is offering a 10 percent off on all Visa Checkout purchases until August 25. Shoppers just need to enter the promo code “VCO” to take advantage of the discount.