BitMaker App Launches v2.0, Surpasses 250,000 Active Users in 187 Countries
CakeCodes, a Seattle blockchain adtech and payments company, today formally introduced BitMaker 2.0, an Android app that incentives users to engage with mobile products via advanced gamification and free Bitcoin and Ethereum rewards.
In stealth mode since its launch in September 2014, BitMaker has become a viral sensation, advanced past several major milestones as an unfunded startup.
As of today, BitMaker has already passed the benchmark of 250,000 active monthly users across 187 countries, with rewards for over 100 apps offered on the platform including Mobile Strike and Game of War: Fire Age. Pretty cool stuff.
Also announced today is CakesCodes upcoming equity crowdsale on the prominent Wefunder platform. CakeCodes will raise a limited round looking to increase user growth and to streamline the development of an iOS app.
“Nearly $600 billion is spent on global advertising, and yet many ads are simply ineffective,” said Simon Yu, CEO of CakeCodes. “Advertisements are everywhere and people automatically tune them out. The CakeCodes team had a mission to make advertisements more effective and less annoying.” Yu added, “Traditional advertising methods include pushing unsolicited ads onto people. We wanted to combat this by giving consumers the option to opt in and get paid for their time used on trying a new product. With Bitmaker, end-users get paid, businesses only pay upon engagement, and customer acquisition costs are dramatically decreased. Everyone wins. What we’ve done is create a simple, fun way for consumers to be rewarded for trying cool new products.”
“We are able to understand what the customer needs because we’re also the audience: our team is made of app developers and gamers,” said Calvin Hsieh, Founder and CTO of CakeCodes. “That’s why we crafted our app based off the mechanisms behind popular role-playing games, including World of Warcraft and Final Fantasy. While playing, gamers are rewarded for completing a mission for items like digital swords or in-game gold. We made this experience tangible by tying it to the real world; when a user completes a mission on our app, they receive real money. After 700,000 installs, we are proud to state that our business model works.”