SRM Recruits Proven Payments Professional as Senior Vice President
SRM is an independent contract advisory firm for financial institutions, has appointed Ken Hayes as Senior VP of strategic solutions.
Hayes brings to the table over 25 years of B2B consultation and sales management experience to Strategic Resource Management, working particularly on the financial services payments vertical.
“As we steadily expand our market share and areas of bottom line enhancements, it was important for us to bring in someone with the knowledge for building, diversifying and growing product and service offerings for new and existing clients,” said Brad Downs, CEO of SRM. “Ken’s expertise across ATM processing, debit and credit card services, POS and risk management solutions is a tremendous value-add to our bank and credit union clients looking to differentiate themselves through competitively priced contracts.”
Hayes comes to SRM after 12 years at MasterCard Worldwide, where plied his craft as senior business leader of direct sales. In this position, Hayes managed the U.S. sales team and was a catalyst in increasing revenues by $300 million.
His early work in sales was marked by successfully generating new revenue for the company through sales to institutions not currently doing business with MasterCard, opening new markets in credit union space and securing significant bank deals.
“The payments landscape is crowded and changing all the time, making cross-industry vendor and contract expertise even more critical to securing smart business relationships,” explained Hayes. “SRM knows payments – the card networks, current regulations and the various factors that lead to operational optimization in this area. I’m excited to join this team and partner with financial institutions to provide them with the right data for healthy, informed contract decisions.”