ICBC Sands Lifestyle Launches New Mastercard
Sands China alongside with ICBC and Mastercard have announced some pretty substantial news in reference to their new credit card.
The new card allows cardholders to EARN points when shopping or traveling anywhere across the globe and then redeem them in Macao within the Sands Resorts Macao’s integrated resorts. Shoppers also have the ability to earn maximum points when they shop as well as 20 times more points when they stay specifically at Sands Resorts Macao properties. Most excellent right? Those users will certainly be glad they had that Mastercard in their wallet the next time they’re in Macao and looking to reap the rewards of the program.
The various benefits of combining a rewards program with the efficiency of a payments card, Sands Lifestyle is the only scheme of its breed in China.
Its launch is in accordance with Macao’s positioning in transforming itself into a fully stocked travel and leisure destination that appeals to more than just the gambling sort.
Speaking at a press conference to announce the initiative, Mr. Dave Horton, Chief Marketing Officer, Sands China Ltd., said Sands Lifestyle offers a range of attractive benefits for cardholders.
“This exciting new program, launched with our partners ICBC and Mastercard, provides access to a world of great accommodation, fine dining, travel and entertainment. It also allows members to benefit from a variety of exclusive discounts, priority services and VIP invitations and special offers.
“Designed to enhance the experience of our visitors to our integrated resorts and Macao in as destination, Sands Lifestyle is an innovative addition to our world-class facilities and one we anticipate will encourage more visitor arrivals.”
Mr. Ling Hai, Co-President, Asia-Pacific, Mastercard, said, “It is an honour for Mastercard to celebrate yet another milestone in China with our partners to help cardholders benefit from payment solutions that are faster, safer, more secure, more convenient and more rewarding. ICBC was the first issuer we worked with in China to issue a co-branded card in 1995, so today is a wonderful moment for us as we further enable them to continue to be a major player in the global payments space, and continue to see our partnership go from strength to strength.
“Today represents a number of firsts for us in China. It is the first time we are partnering with Sands China Ltd., one of the largest leisure brands and most popular lifestyle destinations in the region. The ICBC Sands Lifestyle Mastercard is also the first to launch the Mastercard Pay with Rewards product in Asia Pacific. We believe our partnership with Sands China Ltd. is another step towards fulfilling our commitment to meeting the evolving desires of China’s burgeoning affluent population,” he said.