TIDAL and Ingenico Team Up for Peak Transaction Processing Capabilities

Ingenico Payments, known as an online and mobile commerce division of Ingenico Group, recently announced that it has partnered with the revolutionary music and entertainment platform, TIDAL, to aid in processing increasing demand for its services.

TIDAL, having recently gained a reputation for being the number one launching platform for some of the world’s biggest artists—required a partner that could sustain its rapid growth.

For example, the site most recently featured the release of the long-anticipated Kanye West album ‘The Life Of Pablo’ as well as Beyonce’s ‘Lemonade.’

These two artists alone draw a ridiculous amount of traffic to the platform, highlighting the need to have a partner capable of helping the company process the thousands of transactions per second.

With this partnership, Ingenico and TIDAL are able to offer TIDAL users the ability to pay using a wide range of options and currencies, customized based on their local payment preferences.

“We are thrilled to provide TIDAL with credit card and alternative payment processing services, and to work with them to create the best possible checkout experience for their customers,” said David Jimenez, Vice President Global Sales & Marketing for Ingenico ePayments. “Their success creates a very demanding payments environment with huge peak volumes, so we’re very proud to have been selected as their exclusive payment partner.”

Through accessing Ingenico Connect’s suite of integration tools, TIDAL is making further process in their overall mission to bring music lovers and artists closer together. Providing a seamless and uncomplicated payment method is the first step in eliminating many reservations some skeptics of the service might have.

With opponents such as Apple Music and Spotify on the periphery, TIDAL is wise to enlist the help of such a reputable ePayment platform capable of both online and mobile functionality.